Smartphones today are getting larger, more difficult to hold, and extremely expensive to repair. 33 percent of all smartphone damage occurs simply from the device falling out of the user’s hand (SquareTrade 2014). Three Indiana brothers developed a creative and innovative solution: a smartphone case that the user wouldn’t drop. The Loopy Case is the first smartphone case with a patented finger loop on the back, preventing users from dropping their device and making one-handed use easier. The award-winning Loopy design also allows users to flip their phone onto the back of their hand to multitask easily without worrying about dropping their phone, among the Loopy case’s many other benefits.
Loopy Cases is an example of how business schools, incubators, and other entrepreneurship programs nurture, reward and support the development of innovation in the U.S. The company created a smartphone case with a patented, adjustable finger loop on the back to prevent drops, making phones more secure and easier to use. Within less than four months of formation Loopy Cases greatly benefitted from the innovative Loopy design being awarded First Place in two university business competitions (Purdue and Indiana University, March 2013). Receiving the recognition and encouragement, as well as cash and free services, from the university competitions helped the forward impetus of the company.
According to reports, millennials are finding it challenging to obtain well-paying, substantive jobs after graduation. Brothers JT and Jim Wangercyn are two millennials who, after college graduation, decided to create a company themselves, as their father, a Chicago small business owner, had done. The foundation of their post-graduation career path was the innovative Loopy, the first smartphone case with a patented, adjustable finger loop. Recognizing the market potential of the smartphone case design, they co-founded the Loopy Cases company along with third brother Joey. Through several design reiterations the “J-boys” have steered the Loopy case to enthusiastic market reception and 5-star reviews from customers, bloggers and mobile tech evaluation reviewers.
Strong customer relationships form the basis of the Loopy case’s broad appeal. Loopy Cases focuses on smartphone users in multiple market segments with phone cases designed for their unique needs. The company has now organized these market segments into three categories: Sports, Lifestyle and Roles.
Sports – Helping Smartphones Survive Another Season
At a sporting event, a favorite team may win but smartphones can lose. More than 23 million smartphones have been damaged while watching games. (SquareTrade 2014). SquareTrade reports that 18 percent of phone drops at the game are accidentally thrown in excitement or anger. With Loopy, the smartphone case with a patented finger loop, smartphones stay safe and sound, even during a Hail Mary or a buzzer-beater score.
In addition to keeping the phone secure, a Loopy case allows for carrying a drink and phone in one hand by simply flipping the phone to the back of the hand to confidently free up for victory high fives. A Loopy case also has different colors of interchangeable loops so users can rep their team. The Loopy case’s StoptheDrop™ helps smartphones survive until next season.
Runners – Breaking Personal Records, Not Smartphones
Whether a casual jogger or marathoner, runners often run with their smartphones along. Many runners use an armband, but they are not easy to reach. Others hold their phone while running, but even the smallest sidewalk crack, darting squirrel, or sweaty palms can send the phone sailing.
Loopy Cases addresses these issues by combining the convenience of having phone in-hand with the security of an armband. The patented finger loop of the Loopy Case keeps apps, GPS and music conveniently and securely in hand. The rubber loop can be adjusted to any finger size and even switched out to match running outfits. Break a personal record, not the phone.
Boating– No more “Phone overboard!”
Being on the water boating is relaxing and fun but it isn’t funny to drop a smartphone overboard. Sure, there are expensive waterproof cases on the market, but they don’t float. A Loopy case’s patented silicone finger loop prevents drops from ever happening, so phones stay where they are supposed to be: in your hand. In addition, a Loopy case frees up boaters for “multigrasping” by simply flipping the phone to the back of the hand. For convenience, the smartphone case loop can be secured around instruments for a totally hands-free experience.
On-the-Go– And “In the Loop”
An active lifestyle demands a smartphone case that can keep up with the user. With smartphones getting bigger and harder to hold, accidental phone fumbles are common. SquareTrade states that every 2 seconds a phone breaks in the United States (SquareTrade 2014). Loopy Cases have a patented finger loop to prevent drops, keeping the smartphone secure and the user in control, especially when using the phone one-handed while on-the-go. In addition to allowing the user to reach the whole phone screen with ease, Loopy also can be flipped to the back of the hand, allowing a coffee-keys-wallet grab when heading out the door. Loopy Cases fit into any pocket with ease due to the silicone loop collapsing flat when entering a pocket.
Beach- Stop the Drop/ Worry Less, Beach More
Enjoy the warm sand and soothing waves without dropping a smartphone in dirt and water. Loopy cases have a patented finger loop to prevent accidental drops that can cost upwards of $200 for smartphone repair.
The Loopy case offers practical convenience to beachgoers. Unpacking the car? Flip the phone to the back of the hand to free up both hands, great for no pocket swimsuits or shorts. Snapping photos on the beach or in shallow water? The phone case is finger-looped securely. What’s the beach without good music? Strap the Loopy to the beach chair to share the sound. The Loopy case comes with a microfiber bag for storing a sand-free smartphone.
Travelers – Stay in-the-loop While Traveling
A smartphone can be an essential item to any traveler’s packing list. Travelers can have the added safety feature of packing light yet smart with a phone case that stays finger-looped, safe from pickpockets. With a finger-looped Loopy case there’s less worry while being adventurous, snapping vacation selfies and having a good time.
Concerts– Drop the Bass, Not your Phone
Concerts are all about good vibes, good company, and good tunes. Smartphones are often wielded to capture the concert moment or to meet up with friends. However, big, energetic crowds can send the phone dancing through trampling feet, cutting off communication with friends, not to mention the expensive phone repair.
Loopy is the smartphone case with a patented finger loop that prevents drops before they happen. The looped case is perfect for capturing chaotic moments and with the Loopy case back-of-hand flip, both phone and drink can be held securely.
Outdoors– In-the-loop Outdoors
When camping, hiking, fishing or hunting, your focus is on nature. The beauty and enjoyment of the outdoors can be marred if you drop your smartphone or lose it altogether in the water or down a slope. A Loopy case frees up both your hands by allowing you to “multigrasp,” holding on to your gear and bottle while using your smartphone. When you are getting away from it all outdoors, with a Loopy case the worry of dropping your phone is another thing you can leave behind.
Moms – Busy Moms Free up Hands with Loopy
What mom couldn’t use a hand? Loopy Cases are designed with a finger loop on the back to protect super-busy moms from smartphone drops. Not only does it save the phone with drop prevention, Loopy makes everyday life easier when on the go and an extra hand is needed. With the Loopy case, Mom can flip the phone to the back of her hand, freeing that hand for an extra bag, a purse grap, or taking a child’s hand.
Business Professionals – Up the Savvy Quota with a Loopy
The Loopy case design is perfect for business professionals who don’t want to waste time or money on smartphone repair. Loopy cases provide staying in control of smartphones and being able to securely maneuver a crowded schedule without worrying about phone drop. Loopy’s sleek and slim appearance keeps the modern phone look without adding unattractive bulk and fits nicely in any pant, jacket, or purse pocket.
College Students -Multigrasping a Snap and No More Face Drops
College is a great but hectic time with smartphones helping to keep up with classes, staying social, and listening to music. According to SquareTrade, 50 percent of US college students have ruined a phone and been out of the loop (SquareTrade 2014).
Loopy Cases’ patented finger loop means no more breaking the budget on screen repairs or being out of the loop with friends. Running out the door with coffee, keys, and more? Loopy flip to the back of hand for confident ‘multigrasping’. Studying at the library? Students can use Loopy’s kickstand feature. Walking to class? Securely reach the whole phone screen one-handed on-the-go. Did we mention no more face-drops while texting in bed?
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CEO, Loopy Cases
Below are some frequently asked questions to help you decide if a lefty model Loopy is for you. In short, it's all about which hand you predominantly HOLD your phone with :)
If you'd like to purchase a left-handed Loopy, simply type out 'LEFTY' in your order during checkout in the notes section. If you're ordering multiple Loopy Cases, please note which models you'd like a LEFTY version of as well.
LEFTY Loopy Example
RIGHTY Loopy Example