Z Newsroom: Press Kit: Press Release 2

Loopy® Cases Takes First Place
In Two Prestigious Business Competitions

Loopy Cases’ innovative invention of the first smartphone case
with adjustable finger loop awarded First Place in
Purdue and Indiana University business idea competitions


Schererville, IN – April 3, 2013 – Loopy Cases, creator of Loopy®, the first smartphone case design with an adjustable finger loop to help prevent dropping the phone, has been awarded First Place in both the national Purdue University Calumet Big Sell Entrepreneurship Competition and the Indiana University Kelley School of Business IDEA Competition.


Purdue University Calumet Big Sell Entrepreneurs in Action Competition, March 23, 2013

The Big Sell is a national competition and for the third annual competition held in Merrillville, Indiana competitors came from Indiana, Illinois, Texas, Arizona, Connecticut and Maryland. More than 50 competitors had just two minutes to pitch a business idea to 350+ audience members who voted using an electronic device as well as a panel of judges who questioned the competitors about their start-ups. The ideas presented were judged on innovation and feasibility, commercial potential and economic impact, marketability and related financial demands, as well as presentation credibility.

A Purdue Calumet graduate, Loopy Cases CEO JT Wangercyn began his Big Sell presentation pitch by dropping a dummy phone to grab the audience’s attention. He pointed out that the Loopy invention is the first smartphone case designed with a finger loop to help prevent dropping the phone. The innovative case design has a fully adjustable loop on the back to fit any size finger and is interchangeable, allowing the user to customize the color and style.

Explaining some of the benefits of the Loopy, JT Wangercyn said, “If you’re in bed holding up your cell phone checking your emails or text messages, the phone won’t drop on your head. If you’re reading, the loop serves as a kick-stand. And, if you are multitasking on the go or at your desk, the Loopy can free up both your hands.”

Loopy Cases was the First Place winner, taking home prizes include cash, volunteer legal, accounting and marketing services, office space at the Hammond Innovation Center and one year of services and guidance from the Entrepreneurship Center.

“We will use the cash prize from the Big Sell as an investment in the company,” added Wangercyn. “This business competition win is a validation of the Loopy design and an incentive to make our dream a reality – to achieve a strong market position in our industry by showing people how the Loopy is a smarter, more effective and practical way of protecting their phones.”


Indiana University Kelley School of Business IDEA Competition March 29, 2013

The fourth annual IU Kelley School of Business IDEA (Innovations Developed for Entrepreneurial Action) competition was held in Bloomington. The IDEA competition offers students in all disciplines across the Indiana University Bloomington campus to present their innovative ideas in the form of a feasibility study before a panel of judges. Contestants have the opportunity to win up to $7,000.

44 teams applied and 12 were accepted to give a two-minute pitch.  From there they were narrowed down to six final teams and required to give a five-minute pitch followed by a vigorous ten minute Q&A. The judges evaluated the written plan and presentation of each team. They also considered the innovative concept and feasibility of its implementation.

First Place winner was the Loopy Cases team, IU graduate and Loopy Cases co-founder/CCO Jim Wangercyn and his brother JT. They received $5,000 and an offer to help create a short promotional video from Brad Wisler of SproutBox, a local technology incubator, as well as placement in the Johnson Center for Entrepreneurship & Innovation (JCEI) student incubator, the Hoosier Hatchery.


About Loopy Cases

Loopy Cases LLC is a start-up company providing an industry first in smartphone cases, the Loopy® Case. The innovative Loopy design is a non-bulky smartphone case with an adjustable finger loop on the back of the case. The Loopy provides a cost-saving solution for smartphone users, helping to prevent them from dropping their phones and giving them greater convenience, security, and freedom of movement while using their phones. The company has applied for a patent and is engaged in further research and development. Committed to excellent customer care and service, Loopy Cases is on a mission to “Stop the Drop.” For more information, please visit the company website,



Media Contact:
Colin Trethewey, PRmediaNow

t: (813) 480-1354    e:


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